Rankin is a British photographer, publisher and film director. With a portfolio ranging from portraiture to documentary, he has shot The Rolling Stones, David Bowie, Kate Moss, Kendall Jenner and The Queen to name only a few. Fearless behind the lens, his imagery has become engrained in contemporary iconography.
He began his career co-founding the seminal magazine Dazed & Confused with Jefferson Hack, tapping into the consciousness of the 90s and 00s with his intimate approach and playful sense of humour. He has since remained a prevalent force in publishing with AnOther Magazine, the bi-annual Hunger Magazine and over 42 books to his name.
A film fanatic, Rankin soon turned his hand to directing moving image. As both a photographer and director, he has created landmark editorial and advertising campaigns for some of the biggest and most celebrated publications, brands and charities including L’Oreal, Dove, Pantene, Diageo, Women’s Aid, Comic Relief and Oxfam, alongside music videos for the likes of Miley Cyrus, Little Mix, Busted, Tinie Tempah and Kelis.
In 2002, he co-directed his debut feature film, The Lives of Saints, written by Toni Grisoni (Fear and Loathing in Las Vegas). Under the eponymous banner of Rankin Film, Rankin reps a roster of the hottest directing talent working today, creating outstanding work for the worlds of advertising, fashion and music videos.
His affiliation with charities has seen Rankin travel the world, creating powerful campaigns both as a photographer and a director. Having worked with Comic Relief in 2015, he returned in 2017 to create the t-shirts and merchandise for a record-breaking Red Nose Day. His 2017 campaign with Macmillan Cancer Support went viral as people were encouraged to Brave the Shave.